Practical RevOps Analytics Series: Lead Source Analysis – Don’t Get Tricked by Dirty Data
By Rob Kall, CEO & Co-Founder, Cien.ai “If you have one lead source that converts at 5% and another one that converts at 15%, the difference in success rate is 300%.” – Rob Kall, CEO & Co-Founder, Cien.ai Lead Source Analysis – Propensity to Convert? Prospecting for a New Logo business is hard for SDRs […]
Practical RevOps Analysis: Analytics Resources for RevOps Professionals
By Rob Kall, CEO & Co-Founder, Cien.ai What is the Difference Between Sales Ops and RevOps? If you ask 10 RevOps professionals, you will most likely get slightly different answers from each. What is RevOps? Only the Hottest thing Since [🍞] !!! Isn’t it funny how the business world is full of catchphrases and jargon that […]
Practical RevOps Analytics Series: How Long Does It Take for your Reps to Ramp?
By Rob Käll, CEO & Co-founder Cien.ai A Very Common Question… If your B2B company is gaining traction, there will be expectations to hire more sales reps, to capitalize on this momentum. At that point, investors, board members, or other executives may ask the CEO or the VP of Sales a deceptively simple question: “How […]