[ 2-3 min read ] Did you know that, “Only 17% of sales professionals working at companies with more than 250 reps are satisfied with their visibility on their sales pipeline.” It is no secret that B2B sales leaders spend their days and nights thinking of ways to help their teams make their numbers. However, […]

Firms can earn big returns by effectively measuring each step in the sales and marketing process Do you hear your Sales leaders complain to Marketing that their teams are not getting enough high-quality leads?  Are the Marketing folks pointing to the high volume of leads that fit the Ideal Customer Profile criteria and have shown […]

  All reps are not created equal. By applying AI to their data in Salesforce, sales leaders can detect changes in selling skills before they impact revenue. How do you quantify a rep’s product knowledge or engagement ability? Leveraging data from 140M+ daily sales predictions, Rob Käll, Cien CEO, appeared on Donald Kelley’s The Sales […]

It doesn’t matter what you call the role: the sales development rep (SDR), the business development rep (BDR) or the inside sales rep (ISR). In the world of B2B sales, prospecting is often defined as the art and science of contacting leads or target accounts in hopes of creating opportunities for account executives. And when […]

There’s an old saying in geometry circles: every square is a rectangle, but not every rectangle is a square. It’s true; all squares have the basic elements of a rectangle: four sides, four right angles. To be a square, though, all four sides must be of equal length; a rectangle only cares about equal length […]

“The app, which is currently available for Salesforce.com customers, takes into account human and behavioral elements to detect problems and predict outcomes for sales leaders.” – Dallas Business Journal Cien was recently featured on the front page of the Dallas Business Journal. Co-founders Margot Carter and Rob Käll joined Cien COO Lisa Cook to discuss […]

Improving sales productivity is the ultimate medicine for your business. – Rob Käll, CEO and co-founder of Cien Cien’s CEO and co-founder, Rob Käll talks with Mike Conner and Mike Simmons hosts of the Catalyst Sales Podcast with Mike and Mike. This podcast helps audiences learn what works in sales, how to improve your skills and increase your […]

New Approach to AI Helps B2B Teams Address Sales Performance Traps Cien, the artificial intelligence company that helps sales teams improve their performance, announces the general availability of the Cien Value Chain and the accompanying publication of its Guide to Solving Sales Performance Traps. The Cien Value Chain is a new approach to sales performance […]

PALM SPRINGS, Calif., Nov. 14, 2017 Cien co-founder and business builder Margot Carter will present at EY’s annual Strategic Growth Forum in Palm Springs, California on Friday, November 17, as part of a session entitled “What’s next for boards,” where she and other seasoned directors will cover the way corporate boards identify,  prioritize and address disruptive market forces. EY Strategic Growth Forum is […]